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About us

About BFP Property: Sydney's Buyers Agency

Independent buyers agents for smarter property decisions.

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Who We Are

BFP Property Group is a leading Sydney buyer's agency built on the belief that buying property should be strategic, transparent and entirely in your favour.

From the first conversation to long after settlement, we're in your corner, researching, negotiating, advising and managing every detail so you don't have to.

At BFP we have a clear strategy. Honest advice. Results that speak for themselves.

BFP Property Group at awards event
REB Awards 2023 Finalist
REB Awards 2024 Finalist
Small Business of the Year Finalist 2024
Medium Business of the Year Finalist 2025
REB Awards 2026 Finalist

Why Clients Choose Us

Your goals guide every decision we make.

Here's what sets our team apart.

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Cross-Industry Expertise

We've built the networks, finance, legal, property management and beyond.

Client

We don't Scale. We Select.

Quality over volume. We limit our client numbers so the standard never slips.

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Strategic & Stress-Free

Buying property can be complex. Working with us isn't. We handle every step strategically, transparently and without the stress.

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Post Settlement Support

We track, review and keep planning, because the best portfolios are never really finished.

Our Team

Ben Plohl

Successful property investment isn't about timing the market or chasing the next hot suburb. It's about making smart, informed decisions consistently over time. That's what I help my clients do, and it's what separates a portfolio that truly performs from one that merely exists.

Since buying his first property at the age of 18, Ben has gone on to build a multi-million-dollar property portfolio. A qualified Chartered Accountant, he draws on his long experience as a CFO and senior business advisor in Sydney and London. Keen to share his property buying expertise, he founded BFP Property Group, working alongside wife Samantha to help others make the smartest possible decisions. Ben provides a warm and considered approach to buying for his clients, leaving them not only with an excellent result but a satisfying and memorable experience. Ben retains professional memberships with REBAA, PIPA, REINSW and CAANZ. Out of work hours, he enjoys spending quality time with Samantha and their two young daughters.

Ben Plohl

Director

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Client Experience

Your success is our ultimate goal. Let us help you start your investing journey.

Client Experience
North Kellyville, NSW

North Kellyville, NSW

Purchased via Negotiation

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North Kellyville, NSW

North Kellyville, NSW

Purchsed at Auction

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Glebe, NSW

Glebe, NSW

Purchased via Negotiation

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Download Your Free Property Guide.

SMSF Property Investing Guide
Guide

SMSF Property Investing Guide

  • The advantages and disadvantages of SMSF Property
  • Important rules about SMSF Property Investing
  • Helpful information on financing your SMSF Property
Property Investors Guide
Guide

Property Investors Guide

  • 5 reasons to choose property to grow your wealth
  • 4 key factors of an investment-grade asset
  • Common mistakes to avoid when investing
Homebuyers Guide
Guide

Homebuyers Guide

  • How a buyer's agent maximises your success
  • 6 fundamental considerations when home buying
  • Buying tips & key questions for selling agents

Let's Talk

The difference between building real wealth through property and simply owning it comes down to strategy, execution, and the right team in your corner.

Not sure where to start?

That's exactly what our first conversation is for. Book a free strategy call and we'll help you figure out where you are, where you want to be, and the smartest way to get there.

Book a Free Call
Or email us at info@bfpproperty.com